Social media for Businesses – why should Businesses be active in social media

This October, Coca-Cola and PepsiCo made the decision to centralize their social media efforts. For PepsiCo, taking social media marketing in-house provides the opportunity to react faster to digital marketing trends and connect with consumers on a transparent level. Coca-Cola, meanwhile, established their North American Social Center. Staffed by 55 people, the center serves asRead More

GIFs in Marketing – everything need to know about GIF in Marketing

GIFs in Marketing, everything need to know about GIF in Marketing

GIFs in Marketing is a important thing in brand advertising ! You would be hard pressed not to have seen GIFs on social media recently. They have become all the rage and it seems like everyone is using them from professional athletes to your neighbour next door. Don’t worry if you are confused by them, weRead More